There are many fans (Alita's fans) who are confused about Alita's box office. Some netizens who don't like it also talk about the box office. Here, I hope to use an objective and calm analysis to discuss:
The reasons for the box office problems that Alita encountered this time are very complicated:
1. ZZ is correct, some trolls have to go beyond the boundaries of art and be linked with ZZ, what a fight, what a science fiction made in China must be the best, because the special effects and human nature are better than a certain ball, you have to choose A Rita Thorn, wait;
2. The competition for schedules is relatively fierce. There are many blockbusters recently, and a certain ball has dominated the screen for a long time and must be ranked all the time, which greatly compresses the living space of Alita;
3. It is very important that this was filmed by Fox. Before the release, Fox was acquired by Disney. For Disney, Captain Marvel is his biological daughter, and Alita is the late daughter. Therefore, when it was released on the same schedule, the publicity was placed on Captain Marvel is on top;
4. Influenced by others. As far as I know, many friends around me, including myself, were influenced by some trolls and ratings, and almost missed them. Judging from the online comments, there is something very interesting about this movie. At first, everyone was allowed to watch it or not, or was pulled by friends to watch it. It was out of control when one saw it, and N brushes abounded;
5. Let's talk about North America. The problem is more complicated. After nearly a hundred years of film prosperity, the audience's attitude towards film is very objective and diverse (note that diversity , on the Pacific side, the number, quality, type and variety of films released every day far exceed the Pacific side. ). Therefore, the fixed crowd and viewing habits, as well as the fan base of the big IP, often determine the box office.
For example, Marvel's status and influence in the United States are unimaginable, and we have grown up with generations of Americans. But what about Alita? Her carrier is "Gun Dream", which comes from the far east. Even if she has conquered many masters similar to Kashen, she is still a very unpopular existence in the United States. It is unknown and naturally not hot enough.
In addition, overall, North American audiences are now less in movie theaters. It is undeniable that the overall creativity of Hollywood is declining, and American dramas are on the rise. Compared with movies, American dramas can be narrated from a larger dimension in terms of time and space, and they are more textured and sticky. Isn't Disney's acquisition of Fox this time just to counteract the upstarts in drama streaming like Netflix?
To sum up, Alita's failure to achieve a big box office sale is due to favorable conditions and a combination of factors.
But does it matter?
A so-called good movie is originally a private experience for the viewer, and there is never a ruler that can measure all problems. Movies even more so!
Alita is for all fans, but at the end of the day, it's ours!
What moves us, shocks us, and touches us in this film will become the brightest red in our memory negatives, just like Alita!
View more about Alita: Battle Angel reviews
