In American culture, robots should be like Optimus Prime who was endowed with powerful fighting ability in "Transformers". The way to maintain justice and fight evil is quite simple and rude. Baymax is actually the protagonist in the original comic book in 1998. Designing a professional bodyguard to replace his father, he can transform into a dragon and a robot in battle. He is sturdy and domineering, and makes people dare not approach easily. This product has nothing to do with the healing system that loves hugging!
It may be that European and American audiences are tired of traditional robot images, and the style of too hand-to-hand fighting is also contrary to Disney's warm line. On the other hand, in Japanese animation, in addition to robot images such as Mobile Suit Gundam, there are also Astro Boy and Dora A. Meng and Arale are easy-to-approach good human companions. One of the great successes of "Super Marines" is that it has transformed the monster Dabai with Japanese comic elements: drawing on the traditional Japanese bell to design an extremely innocent and ignorant face for Dabai, and drawing on Miyazaki's Totoro to design a naive look. The production team even took inspiration from the simple but not simple concept of Japanese rice cookers, giving the big white and big belly the warmth that can hold. Is it a little big? In short, Dabai has become a cute and warm man (●—●) full of sacrifice spirit.
If Toothless Boy just interprets "proud and cute" through the behavior of a cat, then Dabai is transformed into a "healing cute" that can be eaten by men, women and children from the inside out, and people can't help but want to embrace it. To embrace or be embraced by it, "moe", a cultural selling point originating from Japan, has become more and more handy in Hollywood. Although in the second half of the film, the Marvel elements angered the sense of existence. Dabai was caught by Iron Man in the battle, and the handsome movements of his fists on the ground when taking off and landing were the same, but I have to say that this American hero is the same as the Japanese The grafting of style aesthetics is quite successful. Bear children and parents get what they need. European and American audiences and oriental audiences have found familiar tastes. It can be seen that the coexistence of cool and cute style is the 1+ that Disney wants to achieve after acquiring Marvel. 1>2 effect.
At present, most of the negative comments on "Super Marines" cannot escape the question of the old-fashioned and sensational plot, but it must be admitted that every detail of Disney is full of wisdom and humorous flashes. In "Frozen", Xuebao's funny "I like summer!" is hilarious, and Dabai, who walks like a naive penguin in "Super Marines", is not to mention, he can act as a lifebuoy in the water, and the battery runs out. You can dance drunken tango from time to time, and even at the police station, you can even pull the scotch tape to fill up the punctured air hole (the policeman's frowning expression can't be better), which makes people forget for half a minute. Dabai, who was still very angry, was still stuck in the window trying to escape.
Although the setting of the villain professor in the second half of the Marvel mode is a bit blunt, and the group action scene is a little bit rushed, there is no lack of finishing touches. When the Super Marines broke into the enemy's base camp in full armor for the first time, the mustard was boundless. The logic and rhythm of sawing the metal door with a plasma blade makes people smile, and Dabai's blackened expression after the medical chip is taken away turned out to be red eyes, which makes people sigh that he is usually cute enough, how can it go bad When can you be cuter? Disney does have a certain way to mobilize the audience's emotions. Brotherhood runs through the film, especially the bridge scene where Dabai plays the video of his brother's life for him because he can't bear to see Xiaohong being carried away by hatred, which renders the warmth to the extreme.
The location of the story in the film has changed from the Japanese mainland in the comics to the future city of San Francisco and Tokyo. Japanese-style decoration, such as the coffee shop opened by Aunt Xiaohong, has added exquisite lucky cats and carp streamers to the Victorian style. Sakura trees have been planted in front of the Golden Gate Bridge, and advertisements of Japanese signboards can be seen everywhere on the street. And neon lights, every scene has a realistic photo reference, and every frame is a beautiful landscape painting.
It is reported that the production team specially designed more than 80,000 buildings, 100,000 vehicles and 700 different characters for the city, and developed a set of rendering programs called Hyperion to manage the transmission of light and various complex scenes. The obsession with color and realism may be disdained by Hayao Miyazaki, who emphasizes natural beauty, but it cannot be denied that, unlike the Japanese Impressionist School where the protagonist's mood reflects the external scenery, Disney uses a rigorous and extreme realistic style to portray the absolute beauty of San Francisco. Fascinating.
From "Frozen" to "Super Marines", Disney Studio has won Oscar recognition twice, and looking at the entire industry, with the popularity of animated images such as Minions and Toothless, Hollywood animation has become popular in the industry. In recent years can be described as a strong momentum. Interestingly, in November last year, the Oscars awarded the Lifetime Achievement Award to the retired Japanese animation master Hayao Miyazaki. His films such as "Spirited Away" and "The Wind Rises" have all been shortlisted or won the Oscar. , The debate on the pros and cons of Hollywood and Japanese animated feature films has been incessant. Miyazaki also expressed his criticism of Hollywood's overly elaborate large-scale industrial production methods, and disdain for its "entrance and export thresholds are the same. width".
Aside from the different painting styles and narrative styles, the two share a common feature - materials from around the world. On the basis of sticking to Japanese handicraft workshops, Hayao Miyazaki draws materials from the traditional stories of Greece, the Mesopotamia, Denmark and the United Kingdom. And extract the universal values of environmental protection, bravery, anti-war and other universal values that transcend regional and ethnic differences, and become a cartoon loved by adults and children. Disney, which has a history of nearly 90 years, has always drawn inspiration from different cultures. The "warm man" who joined Marvel this time highlights the beauty of technology and the greatness of human intelligence. Compared with any live-action movie of Marvel, it pays more attention to emotional expression, but as an animated feature film, how can it be used in exquisite In addition to the pictures and creative characters, digging deeper into the connotation of the story is where Disney needs to learn from Hayao Miyazaki.
Text: solarocean
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