Reminds me of the story behind the movie:
Head of Disney films: Jeffrey Katzenberg Pixar shareholders: Steve Jobs
When Pixar was on the verge of bankruptcy, it collaborated with Disney on the film (the partnership model was Disney-funded and Pixar-assisted). The film was inspired by the belief that Jobs and Lasseter shared: "Products have a soul, they are produced for a mission, and their emotions should be based on their desire to realize their worth."
The clips produced by Pixar are always overturned by Katzenberg, because he wants Woody's character to be a little more sharp, highlighting the contradictions of events, and the story can be ups and downs. After several rounds of revisions, Woody became a terribly mean character.
At this point, Disney put the film project on hold, and Pixar hoped to try it again without Katzenberg's intervention. Pixar spent three months remaking a new version, during which time Jobs used his personal funds to keep the company afloat.
Disney approved a new version and the film resumed production.
After the film was finished, Disney held its premiere in Los Angeles, and Jobs didn't even attend, opting instead to hold a Pixar premiere in San Francisco.
Behind the double premiere are two companies vying for the film. The reason for the scramble can also be imagined, the film was a huge success, grossing $362 million worldwide.
In order to give Pixar the right to negotiate on an equal footing with Disney, Jobs decided to let Pixar, which had been burning money for five years, go public.
A week after the movie was released, Pixar went public. The original plan was to price the stock at $14. Jobs insisted on the price of $22. The highest price of Pixar that day rose to $49, and the closing price was $39.
The successful IPO gave Pixar leverage to negotiate with Disney. So Disney and Pixar renegotiated a deal that would give Pixar half of the money to make the movie and half of the profits at the same time.
The story is excerpted from "Jobs Biography", and the story has many details.
If I have to say something, the movie and Pixar have both bottomed out and have similar fates, so let's stick to it a little more. There are many stories of "heroes and flowers" in the history of all walks of life.
Dedicated to all walks of life, as well as professionals and their families affected by the epidemic. Sunday, May 17, 2020
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