Best-selling author Malcolm Gladwell demystifies the success of the children's TV show "Sesame Street" in his old book The Tipping Point, showing how the producers, with the help of a child psychologist, meticulously observe and study children's immediate responses to fantasy and reality , detailed to their emotional changes and attention spans of different characters and even word pronunciation fragments. Interested children's shoes can read the chapter of The Stickiness Factor in that book. All of this happened in the 1960s. These methods have long been widely used in other film and television media, but the instruments used to observe the audience's reactions are more advanced and accurate, so don't be surprised why American dramas are popular all over the world, and everyone shoots TV pilots. Viewer response analysis. Lao Ka's scientism of technology flow and the skills of capturing audience psychology are undoubtedly a piece of cake for him. Perhaps in the eyes of the old man, I am not much different from the little friends who watch "Sesame Street". The huge investment of 500 million yuan must be targeted. As a mixture of a dreamer and a shrewd businessman, he wants to ensure that the astronomical investment of the film company can be recovered, and his film must be understood and accepted by the greatest number of people, from the 80s to the five-year-olds, from elementary school students to university professors Scientists can resonate with everyone. Most Americans are still pretty puritanical, not to mention the earthy and stubborn rednecks, and you can't go too off the beaten track to get their approval (see District 9), and it can make some viewers feel " Isn't that the plot of XXXX, brother saw through your tricks, brother is so smart hahaha" superiority, after walking out of the theater, he complacently posted on the Internet to show off his high-level taste and fiery eyes (what I said was under me..... .) . Others were so tickled by the various movie reviews of Dress 13 that they also ran to see what was going on. Laoka is really a one-stop service, not only providing unprecedented audio-visual enjoyment, but also taking care of different levels of human intelligence, vanity and herd psychology.
I am completely convinced of Laoka and the American film and television industry behind him.
Regarding the use of a large number of Chinese elements, it shows that Hollywood is increasingly looking forward to China's entertainment consumption power (Transformers and 2012 are a small test of the water), this time it is a way to explore the upper limit of this consumption power. If Avatar breaks records at the Chinese box office, I believe there will be more big productions specifically for the Chinese market in the future. Don't be surprised that Martin Scorsese-level directors will come to China to make films in the near future.
Chinese filmmakers: Domestic films have reached the best and most dangerous moment, and the gap is so cruelly placed in front of them. If you don't reflect, don't cheer up, don't reform, you will end up dead. Protectionism, and slandering and slandering each other overtly or covertly for some immediate interests (the "black", "gun", "fans", etc. of socialism with Chinese characteristics) cannot save Chinese movies.
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