Pseudo 3D "Monster Hunt" money-making record: it's okay to be a bad movie, Xuanfa is king

Nathaniel 2022-11-30 03:08:56

Let's first take a look at what the positioning of "Monster Hunt" should be. As a movie, the producer of Monster Hunt is a Hong Kong compatriot and a big shot in the industry, so from the perspective of the producer, it can actually be said to be a Hong Kong-made film; the director of Monster Hunt is an American Chinese, this Chinese claims to be from Hong Kong, but he cannot change the oath this man has made under the banner of Stars and Stripes. In order to promote his special effects, the filmmakers hyped up the Hollywood special effects team they invited, regardless of the group of American uncles, brothers, brothers and sisters. Whether there is any real work or not, it still comes after all, so, from the perspective of the director and production team, this film can be said to be "made in the United States"; in the end, at least the actors and staff are domestic, so the final conclusion is that catching monsters In fact, it is a Sino-American co-production. As for the monster-hunting film, which promotes special effects and exaggerates Hollywood elements, and at the same time claims to be a pure Chinese film in order to take advantage of the Chinese film trend set off by "The Return of the Great Sage", I can only "hehe".

Okay, so let's go straight to the title, why is "Monster Hunt" a fake 3D film. Because this is the most frequent bad review of "Monster Hunt" I have seen in recent days, and it is also the author's deepest experience. First of all, you need to see if a movie is 3D. From the perspective of an audience, you must at least know what the difference is between 3D movies and 2D movies. In terms of effects, 3D movies generally look "out of the screen" effect. , What is out-of-screen, that is, the movie screen was originally only on a plane, but when you put on 3D glasses, you will find that the scene in the movie has become three-dimensional, from a plane to a sense of depth, such as the recent excellent 3D reputation "The Return of the Great Sage", which made netizens talk about being "smeared with a red cloak", is the feeling of Sun Monkey's long red cloak fluttering in the wind in the opening scene and rushing towards your face. Because 3D wants to create an immersive three-dimensional sense, its picture cannot be on the same picture plane, and needs to be stretched out, which is called the visual effect of the screen. In order to do this, special processing must be done from the filming stage. This processing will cause the audience to see blurry images without wearing 3D glasses. So far, this is technically impossible. "Naked eye 3D" (this originally refers to the technology that can see the perfect screen effect without 3D glasses, but now it has become a "Monster Hunt" pseudo-3D fooled into the cinema by some netizens who came out and criticized the film. joking.)
The reason why I say so much is because I have seen many cute Chinese audiences walk into imax, giant screen and other 3D theaters that are more expensive than 2D to watch "Monster Hunt" in pseudo 3D. , but also happy. So I can only take the liberty to think that this part of the audience cannot tell the difference between 3D and 2D movies.
At the beginning, I always wore 3D glasses issued by the hospital, but I didn't like this feeling very much, because I was short-sighted and could not be used to wearing invisible. But in order to watch 3D movies is also helpless. It's a pity that I always felt that the 3D screen effect of catching monsters was very poor. After watching it for a long time, my eyes felt tired and I took off the 3D glasses from the bar. It turned out that the movie picture was almost the same as when I wore 3D glasses just now! For a moment, I wondered if I was still wearing 3D glasses, but the blurred subtitles at the bottom of the screen woke me up, which means that the subtitles were made with 3D effects, but the picture was almost non-existent - this is just now I always feel that I can't feel the reason why 3D is out of the screen! Yes, you don't doubt that you spent the extra 3D bonus ticket money, walked into a 3D movie hall, but foolishly watched a 2D movie with 3D glasses. Well, at least the subtitles are in 3D, so are you spending the extra money just to watch this coquettish 3D subtitle on the screen?
Isn't this fooling people by selling dog meat? ! This kind of film has been released for so many days, and the box office has exploded so much that I haven't been complained to 315 for rights protection. I'm also very drunk...

In addition, from the beginning of the promotion period, Monster Hunt has been focusing on the little monster king in it to sell cute. As the main selling point, the slogan in its professional navy seems to be "Laughing and tearing for family fun, Huba is so cute!" (Because I have seen it too many times in its film reviews, I will recite it...) Yes I do not deny that many audiences walked out of the theater and sighed infinitely how cute the little monsters are, but I want to remind you that you are here to watch the movie, not to visit the monster zoo. For a film with a thin plot and a bunch of "monsters rented from the neighbor's "How to Train Your Dragon"" (a quip from netizens), such a movie can be made cute by just a little monster who looks a bit like Jing Boran. Does it turn into a good movie? A lot of filmmakers who are serious about making movies are really considered vain in the film circle in this life...

It is such a fake 3D movie that is of very low quality and uses 2D movies as 3D movies to make money. How dare you claim to be a "more conscientious domestic movie than "The Return of the Great Sage"?
As we all know, "The Return of the Great Sage" relies on the unremitting efforts of the team for 8 years, and uses manpower and personal time to overcome most of the production difficulties due to insufficient funds, and has produced a high-quality domestic animation work. The special effects and the new interpretation of the characters and stories of Journey to the West have been fully recognized by the people who support the development of Chinese animation and have won an excellent reputation. But although "The Return of the Great Sage" has breakthroughs, it is not perfect. The public's sense of trust in national films established only by this film is still relatively fragile.
Why do people have the mindset of "national films are bad films"? Because in the past, national films have always regarded publicity as more important than the quality of the film itself, resulting in too many comical scenes where the film itself is of average quality but has become a box office hit. ——People are not all stupid. They will always learn to be smart when they are deceived again and again.
This mindset was once broken by "The Return of the Great Sage" this summer, which should have been a delightful event, but at this time, "Monster Hunt" came, claiming to invest 350 million, a lot of different Celebrities, internet celebrities, and all kinds of propaganda are huge, and they can be described as luxurious opening paintings. There is a world of difference from the great sage who had no money to promote opening paintings and was almost completely ignored by the theater at first. How much of the money spent on such luxurious publicity is in the 350 million? How much money is left in the so-called 350 million miles to make movies?
Originally, this Monster Hunt was actually started, and it was okay to do whatever it was supposed to do, but as soon as the film was released, the media appeared to suppress the return of the great sage, and in a comparative tone, trampled on the great sage and declared that the Monster Hunt was the only way to go. It is an article made with real conscience. Anyone who has worked in the media knows that if only one media has this kind of thing, it is fine. At the same time, if so many media are publishing it, it is 80% of the article. What is a press release? Here is the propaganda text that the filmmaker of the new film released, in order to build momentum, to give money to the media to release it (frankly speaking, it is the same thing as publishing a small advertisement in the newspaper with the intermediary). Generally, the general text summary direction is given by the filmmaker, and many times it will be Directly to the ready-made articles.
If this is the case, in terms of the box office boost of Monster Hunt itself, this move should be the most beautiful move played by the Monster Hunter, so people who were shocked by the return of the great sage went into the movie again to see the catch Yaoji - This is a 3D blockbuster that is "more conscientious than the great saint" and even said to be "the only real conscience in the summer".
At the same time, just like all entertainment hype models, after expanding its influence and virtualizing word-of-mouth by stepping on its peers, the monster-hunting film Fang Anle Company jumped out in a very "timely" manner, and after clarifying it empty-handedly, it planned to end it. Such an understatement, such a free and undisturbed expression, is it true that in the eyes of your group, everyone in the world is an idiot who can't see the slightest clue?

In fact, it's a matter of national films, even if Monster Hunt is really such a low-hanging fruit, if his films are really of good quality, that's fine. After all, they are all Chinese films. Of course, the more good films, the better. But, but! But this product is such a movie: using 2D to make money under the banner of 3D, a bunch of special effects monsters in the movie are as disgraceful as puppets, and a bunch of rotten old stalks make it more comedy I was so cold that I fell into a hole in the ice. Just such a film, how can it be "blown by the media" like that? When the audience wants to see a better movie than Dasheng, and walks into the movie element, the movie they see is not even 3D, what will they think?
do not know. Maybe...the sailor's brainwashed me, "Laughing and tears, cute!" -.- Maybe...star fans dote on their own treasures, "Jingbao Xiaowa Ou Ou, you guys are great!" Wait, wait, etc... But no matter what, there will always be a considerable number of viewers who realize that they have been deceived, spend money on 3D, watch a fake product with 2D pictures and 3D subtitles, and hope to find a masterpiece, but they are dashed A nightmare of a bad movie. So the audience's trust in the national film, which was finally accumulated after the return of the great sage, was consumed and weakened, so everything returned to the original point or even worse than before.
Where is this "family fun", this is simply a "family fudge" that you didn't discuss!

It is no exaggeration to say that the "bad film" like Monster Hunt has no problem in proclaiming it as the king, and even works that use fake 3D to deceive, directly prolonging the "bad film era" in which national films are not trusted by the people for at least ten years. The word "conscience" also changed from a positive meaning to a negative meaning this summer due to the boasting of Monster Hunt. In the future, don't scold Chinese movies for being bad. Many times, the unsatisfactory endings are actually our own choices.

PS: It is said that the corporate propagandists of "Monster Hunt" have recently started to write scripts to directly attack the "running water" of the volunteer supporters of "The Return of the Great Sage". Please wear hard hats for those who love Chinese comics and Chinese movies. When you see those distorted and shameless press releases, beware of the rocks and avoid the villains. If you can't bear it anymore, just beg for mercy: "You uncle who has smiles and tears, don't tear it up, let's not tear it up. You continue to circle your money, it's not easy for Chinese animation to falter to this day, can you let them live?"

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