What are Internet companies being paid for?

Alfreda 2022-01-03 08:01:47

"For the last ten years, the biggest companies in Silicon Valley have been in the business of selling their users.

...because we don't pay for the products that we use, advertisers pay for the products that we use. Advertisers are the customers. We're the thing being sold.

The classic saying is,'If you're not paying for the product, then you are the product.'

Many people call this surveillance capitalism, capitalism profiting off of the infinite tracking of everywhere, everyone goes by large technology companies whose business model is to make sure that advertisers are as successful as possible.

This is a new kind of marketplace now. It's a marketplace that never existed before. And it's a marketplace that trades exclusively in human futures.

Just like there are markets that trade in pork belly futures or oil futures. We now have markets that trade in human futures at scale, and those markets have produced the trillions of dollars that have made the Internet companies the richest companiesin the history of humanity. "

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Extended Reading
  • Claudie 2022-03-27 09:01:12

    One interviewee’s analogy struck me: in the present moment, a tree that is cut down is worth more than a tree that grows, a dead whale is worth more than a living whale, and the time we spend doing nothing on social media is more valuable than ourselves. Time on valuable things is worth money - for businesses, of course.

  • Robin 2022-01-03 08:01:47

    The first half talked about personal addiction, the second half talked about the impact on society and politics, and even mentioned that the Hong Kong issue was affected by the recommendation algorithm. It is really a highly recommended documentary. The recommendation algorithm allows humans to see more information that he wants to see, rather than the correct information; when the algorithm is not manipulated, the illusion will be spread and amplified faster, and the division of social groups will be more serious; when manipulated It will become a more efficient public opinion control tool than ever before.

The Social Dilemma quotes

  • Justin Rosenstein - Facebook, Former Engineer: We live in a world in which a tree is worth more, financially, dead than alive, in a world in which a whale is worth more dead than alive. For so long as our economy works in that way and corporations go unregulated, they're going to continue to destroy trees, to kill whales, to mine the earth, and to continue to pull oil out of the ground, even though we know it is destroying the planet and we know that it's going to leave a worse world for future generations. This is short-term thinking based on this religion of profit at all costs, as if somehow, magically, each corporation acting in its selfish interest is going to produce the best result. This has been affecting the environment for a long time. What's frightening, and what hopefully is the last straw that will make us wake up as a civilization to how flawed this theory has been in the first place, is to see that now we're the tree, we're the whale. Our attention can be mined. We are more profitable to a corporation if we're spending time staring at a screen, staring at an ad, than if we're spending that time living our life in a rich way. And so, we're seeing the results of that. We're seeing corporations using powerful artificial intelligence to outsmart us and figure out how to pull our attention toward the things they want us to look at, rather than the things that are most consistent with our goals and our values and our lives.

  • Tristan Harris - Google, Former Design Ethicist: How do you wake up from the Matrix when you don't know you're in the Matrix?