Big M Symphony

Rowan 2022-03-25 09:01:08

The story of McDonald's "founder" Ray Kroc explains the past life of McDonald's. The film's expression is relatively old-fashioned, and the entire successful process is outlined through a flat and straightforward narrative.

Focusing on a bright style, the first half is like an orderly symphony, with a slow and vibrant rhythm. The scene of the McDonald brothers and the others practicing and drawing blueprints on the tennis court was particularly impressive. It was humorous and exciting at the same time.

However, "the good times don't last long", and Ray Kroc's "wolf nature" in the second half will make people feel a little uncomfortable. As a relatively objective biographical film, there are inspirational elements, just like the speech on the vinyl record in the film - persistence, but also the vigilance and unscrupulous cruelty in the commercial war, which staged a collision of ingenuity and ambition.

"The Great Entrepreneur" can be said alongside another biopic, "The Social Network." The two films are both real-life biographies, two corporate founders, McDonald's vs. Facebook, late bloomers vs. youthful aspirations.

The style of the two is very different, the latter has a jumpy narrative rhythm and a cold texture. The dense amount of information is presented through high-speed editing and high-speed dialogue, and the story is thicker.

Unlike the former, which gradually moves towards "blackening", the latter continues the dark style of David Fincher and always walks on the black-bellied route. It's just that at the end of the film, it is also made up in the form of text narrative, so that people can taste it by themselves.

Weibo ID: Line Drawing Self Talk

View more about The Founder reviews

Extended Reading
  • Karl 2022-03-24 09:01:48

    The story of the anti-American dream has been turned into a lukewarm story. No wonder this film was not mentioned in the awards season. Such a topical story and characters with complex personalities could have been featured in a big book, but the main creator has no talent. A waste of Keaton's enthusiasm.

  • Kole 2021-11-23 08:01:12

    Fast forward the emotional drama is a perfect business development case study video

The Founder quotes

  • Dick McDonald: A hothead like that, you don't know what he's capable of.

    Mac McDonald: It's all bluster, Dick. His bark is worse than his bite.

    Dick McDonald: That's what Neville Chamberlain said.

  • Mac McDonald: [Giving Kroc his first tour of McDonald's] Speed. That's the name of the game. The first stop for every McDonald's hamburger is the grill. Manned by two cooks, whose sole job it is to cook those all-beef beauties to perfection. Meanwhile, as the patty cooks, our dressers get the buns ready. Watch out. Burger crossing!

    McDonald's Employees: Burger crossing!

    Mac McDonald: Every McDonald's burger has two pickles, a pinch of onions, and a precise shot of ketchup and mustard.

    Ray Kroc: [Points to the ketchup and mustard despensers] Now, where did you get those?

    Mac McDonald: We made them.

    Ray Kroc: Made them?

    Mac McDonald: Yes, custom-built. The whole kitchen is. Next, this is the finishing station where we put the whole thing together. And...

    [Leads Ray to the end of the line, holding up a wrapped hamburger]

    Mac McDonald: Voila! A fresh, delicious burger from grill to counter in 30 seconds.