Five years ago, a brainless game to pass the time occupied many people's mobile phones and became all the rage.
Later, he entered various peripherals, with dolls, fast food endorsements, and became an animated image that everyone in the 80s and 00s knew about.
Now, the movie of the same name has been put on the screen again and made into a movie, which has received nearly 200 million box office at the weekend. From the movie theater rate to box office revenue, it leads the film in the same period. Yes, you guessed it, Angry Birds.
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As a popcorn movie, it definitely qualifies. The film tells the story of a group of green pigs who stole eggs from Bird Island, so the protagonist Pang Hong led the whole village to attack the green pigs, and finally got the eggs back. From the character modeling to the play, to the talent skills of each character, it is highly reductive to the game. There is a main story line, the laughter is dense, the rhythm is fast, and it is easy to make you happy haha.
From the point of view that the scene I watched was full of parents and children, as a children's commercial film, at least it guaranteed that the children had a small laugh for three minutes and a big laugh for five minutes, which was enough.
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film itself is not much to talk about. What is worth talking about
is why a brainless game can derive such a huge industrial chain.
In fact, the United States has a long history of IP reproduction. Since the earliest Transformers, there have been Transformers toys, but sales have been poor, so the first season of Transformers animation ads was derived.
As soon as the animation aired, the toys were sold out instantly. So the second season and the third season continued to be broadcast, so that one, two, three or four films of the same name were also released one after another. A commercial product based on toys, which has been popular for more than 20 years, has become a huge commercial miracle.
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19 . Including the "My Name is MT" movie that has been finalized.
Emoji movie. (yes, that's the emoji)
In addition, I also deliberately went to find some popular games, to see if there are any trailers. Sure enough, many popular games have entered the stage of film and television production. The preview of some works has been released, and the release time has been determined.
Below I release some known game movie trailers for your reference.
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"Plants vs. Zombies: Earth Mission"
Director: Wodzki Shechide
Duration: 116 minutes
Release time: 2017.4.28
Plot summary:
Human beings have a weak awareness of environmental protection. The earth has affected the atmosphere due to environmental pollution, thus interfering with the normal operation of other planets. This caused dissatisfaction with the aliens, so the aliens dropped viruses on the earth and wanted to retaliate. The earth is infected with an alien virus, and everyone exposed to the sun has turned into a zombie. It's the end of the world when zombies take over all the land estates. At this critical moment. A little pea that loves sunshine appeared. He discovered that he could not only grow with sunlight but also shoot bullets. He also accidentally discovered that his bullets can knock down zombies to save mankind. So Little Pea took on the task of saving the world, called Mr. Mushroom, Mr. Pumpkin, and Brother Pepper, and activated the plants of the whole village to fight against the zombies.
Mr. Pea protects the earth, it is urgent!
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"Fruit Ninja Movie"
Director: Voyeb Jidao
Duration: 107 minutes
Release time: 2017.7.17
Synopsis:
An unnamed diaosi has been unsuccessful in surviving in this society. Frustrated, he hopes that he can become a ninja hero with high martial arts skills and no trace. This can protect the goddess, maintain peace, and be sought after and respected by people.
But no matter how he cultivated, he couldn't comprehend the profound meaning of ninjutsu. Until one day he went to visit a master, the master told him that the real ninjutsu is in your heart, and the sharp weapon is not as good as the hands given to you by God. Once you have learned the art of hand-blade, you can defeat all enemies.
So Diaosi began a long road of cultivation, worshipping the master, retreating and practicing every day, and accepting various tests from the master. The master asked Diaosi to use fruit as an enemy. He not only had to learn the technique of hand-knife, but also had to practice the ability to quickly avoid bombs. When one day you can cut all the fruits in the world, you will naturally become a real ninja hero.
So Diaosi embarked on the road of a real ninja.
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"The Lost Journey of Temple Escape"
Director: Nicholas Tax · Jiushishui
Duration: 137 minutes
Release time: 2018.4.4
Synopsis:
A newly married couple come to a castle for their honeymoon, only to find that the castle is not only eerie, but also dangerous. Just when they decided to leave here, the heroine was imprisoned by the owner of the castle. If a man wants to rescue the heroine, he must find the exit of the castle. So the man embarked on the road of exploring to find his wife, and began to run around the castle incessantly. When he was chased by various obstacles and big monsters, he also found that he seemed to be in a moving labyrinth that he could never get out of.
Get rid of the chase, find the exit, and save the wife, and an adventure journey begins... …
… Does it sound very exciting, can't wait to watch the movie!
Well, actually I lied to you. The previous game trailers were all made up by Sister Xiao Sha.
If you don't believe me, go back and see the names of the directors.
Closer to home, but it's not that these are not possible to make it to the screen.
In addition to the above list, classic games such as Doodle Jump and Little Crocodile Love Bath are all potential stocks waiting to be developed.
When a small game like "Angry Birds" invaded our mobile phones, no one thought that a big movie would be released five years later. When there is not much oil and water in the development of literary IP, the game IP war is quietly starting to be staged.
Whether it's a movie, a variety show, or even an entertainment mobile game, what we lack is never a capable person, but a brain who knows how to develop. When the big movie of the local game is released, no matter whether it is mature or not, I will definitely pay for him~
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