"The Great Hack" focuses on digging deeply into FB's participation in political election events and talks about data right. The ethical problem in this film's description of the business model is more comprehensive and detailed, and the golden sentences are frequent. After watching it, there will be a kind of brain remolding. Feel:
If you are not paying for the product, then you are the product.
Their business mode is to keep people engaged on screen, but what you don't realize is they are competing for your attention.
They sell certainty.
Team of engineers whose job is to hack people's psychology.
They build models that predict our actions, and whoever has the best model wins.
It's the gradual, slight, imperceptible change in your own behavior and perception that is the product.
Their are only two industries call their customers “users”: illegal drugs and softwares.
So, to sum up: Our country has seen this through long ago, that is, we have always insisted on not letting them in.
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