Great Entrepreneur, Great Sower

Kaia 2022-03-23 09:01:52

I forgot which class teacher recommended it, and I haven't read it until now. The points that impress me are as follows:

1. A sales insistence. This was originally one of the core values ​​the film wanted to convey. Because I am currently working in a startup company, I went to Mobai with my sales colleagues during this period. It's good to be rejected, but what made me unhappy at the time was that the other party wanted to undercut you. But my colleagues have come to see it, on the strong psychological quality of sales. Indeed, hard sell is a 50% success rate. (Find anything with tie with probability, and it will be easier to accept unsatisfactory results)

2. Tennis ground canvas of the two brothers. Six hours, continuous improvement and continuous practice, until the efficiency is greatly improved. This reminds me of a class I took on Friday. It was a start-up company. They chose to do live broadcasts for the first time on the fifth day of the first day, and then they practiced over and over again and kept deductions.

3. The two brothers' entrepreneurship is very innovative, and the dismantling and reorganization of the value chain is already textbook level. And he cherishes feathers very much. He is my favorite person. If I had that kind of business acumen and were in their situation, I would probably stick with them as well. They are already dream big, but Ray is dream trememdously huge.

4. Business models and finance are really hand in hand. If a good business model can turn a stone into gold, then finance is a magician. A brain like me may only look at it forever, and then sigh.

5. About character, not to mention. Anyway, people from the two worlds, it is good to see from a distance. The so-called he walks his Yangguan Road, I cross my single-plank bridge. You see, I'm narrow-minded again.

6. In fact, the film has already explained the ins and outs very clearly. But I still don't understand. That is, the method of buying land has not yet adopted the mountain. What did the previous franchise model look like? What exactly is Ray's construction loan to franchisees?

7. About sticking to this bowl of chicken soup, I still drink it.

This movie is also the American Dream, and when I watch it, I can clearly feel the activity of commerce in this land, just like the soil in the movie, through the screen, I can feel that there are seeds in it.

Writing here, I decided to change it to five stars. In just one short film, the state of entrepreneurship, the elements of management, the power of the brand, and the story of a legendary brand have been revealed, made it clear, plus the wonderful performances of the actors, isn't it 5 stars? Suddenly remembered the story of the founder of Starbucks, and wanted to see the stories of these great brands.

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Extended Reading

The Founder quotes

  • Dick McDonald: I just have to ask you one thing. Something I've never understood.

    Ray Kroc: Alright.

    Dick McDonald: That day we met, when we gave you the tour...

    Ray Kroc: Uh huh. What about it?

    Dick McDonald: We showed you everything. The whole system, all of our secrets. We were an open book. So why didn't you just...

    Ray Kroc: Steal it? Just, grab your ideas and run off, start my own business... using all those ideas of yours. It would have failed.

    Dick McDonald: How do you know?

    Ray Kroc: Am I the only one who got the kitchen tour? You must have invited lots of people back there, huh?

    Dick McDonald: And?

    Ray Kroc: How many of them succeeded?

    Dick McDonald: Lots of people started restaurants.

    Ray Kroc: As big as McDonald's?

    Dick McDonald: Of course not.

    Ray Kroc: No one ever has and no one ever will because they all lacked that one thing... that makes McDonald's special.

    Dick McDonald: Which is?

    Ray Kroc: Even you don't know what it is.

    Dick McDonald: Enlighten me.

    Ray Kroc: It's not just the system, Dick. It's the name. That glorious name, McDonald's. It could be, anything you want it to be... it's limitless, it's wide open... it sounds, uh... it sounds like... it sounds like America. That's compared to Kroc. What a crock. What a load of crock. Would you eat at a place named Kroc's? Kroc's has that blunt, Slavic sound. Kroc's. But McDonald's, oh boy. That's a beauty. A guy named McDonald? He's never gonna get pushed around in life.

    Dick McDonald: That's clearly not the case.

    Ray Kroc: So, you don't have a check for 1.35 million dollars in your pocket? Bye Dick.

    Dick McDonald: So if you can't beat'em, buy'em.

    Ray Kroc: I remember the first time I saw that name stretched across your stand out there. It was love at first sight. I knew right then and there... I had to have it. And now I do.

    Dick McDonald: You don't have it.

    Ray Kroc: You sure about that?

    Ray Kroc: Bye Dick.

  • Ray Kroc: Look, if you don't wanna make a profit, that's fine.But don't stop the rest of us.

    Dick McDonald: Us?

    Ray Kroc: Us, as in everyone but you.

    Dick McDonald: Who did you send them to?

    Ray Kroc: Everyone but you.

    Dick McDonald: You have no right. You are to stop this instant, is that clear?

    Ray Kroc: Nah...

    Dick McDonald: What the hell does that mean, nah? You will abide by the terms of your deal.

    Ray Kroc: I am through taking marching orders from you... You and your endless parade of NO's. Constantly cowering in the face of progress.

    Dick McDonald: If phony powdered milkshakes is your idea of progress you have a profound misunderstand of what McDonald's is about.

    Ray Kroc: I have a far greater understanding of McDonald's than you two yokles.

    Dick McDonald: What? You will do as we say.

    Ray Kroc: Nope.

    Dick McDonald: You have a contract!

    Ray Kroc: You know, contracts are like hearts... they're made to be broken.