Talking about "Big Entrepreneur" from the Dimension of the Founder

Enid 2021-11-23 08:01:12

Analysis from the perspective of a company founder

As a brand founder, you should have endless enthusiasm, which can help you find new ideas in a difficult situation, can help you be effective in countless temptations, and find people who can develop your own business like removing impurities, rather than ineffective socializing.

The core of the chain business model is how the market replicates-find a partner, a single store can replicate, and the core brand expression (social + family warmth).

In the development of a company, it is not a catering operator but it can help the company grow, because the standing angle is different, the structure is different; but there must be a catering person (emphasis on quality, efficiency, and replication: standardization + lesson test system) to join it, and continue Based on high efficiency, low cost, and good quality, experience is generated from practice.

In the development process, there must be a housekeeper to help monitor and improve the finances and personnel, and provide real-time feedback and assistance when the leader rushes forward.

The accumulation of legal knowledge is a problem that foreign operators need to pay attention to, help not to be trapped, and at the same time find some developing catalysts.

The core of the chain is to control each unit: leasing relationship, supply chain relationship, flow relationship, and financial relationship. There must be factors that make the unit inseparable to be the core.

Do things with momentum, behave with heart, idealists do strategy, and materialists do execution. The core determines the extension, the deeper the core, the wider the extension

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Extended Reading
  • Teagan 2022-04-23 07:01:59

    I didn't know the history of McDonald's at all before, but after reading it, I realized that it had stolen the fruits of the real founder's labor. Ray Kroc has ambition and perseverance (Keaton's performance adds a bit of obscenity...), but the real expansion comes after Harry Sonneborn joins, and he proposes to change the restaurant business into real estate. Another interesting point is that Kroc thinks why McDonald's is popular because of the name.

  • Oceane 2022-03-23 09:01:52

    No drama but showing the basics of a business empire: core technology/product, sales, strategy, legal (important), and... ambition and vision. The real founder brothers are like engineers. Why do many start-ups need to find another CEO after they develop? The soundtrack is pretty good~

The Founder quotes

  • Dick McDonald: A hothead like that, you don't know what he's capable of.

    Mac McDonald: It's all bluster, Dick. His bark is worse than his bite.

    Dick McDonald: That's what Neville Chamberlain said.

  • Mac McDonald: [Giving Kroc his first tour of McDonald's] Speed. That's the name of the game. The first stop for every McDonald's hamburger is the grill. Manned by two cooks, whose sole job it is to cook those all-beef beauties to perfection. Meanwhile, as the patty cooks, our dressers get the buns ready. Watch out. Burger crossing!

    McDonald's Employees: Burger crossing!

    Mac McDonald: Every McDonald's burger has two pickles, a pinch of onions, and a precise shot of ketchup and mustard.

    Ray Kroc: [Points to the ketchup and mustard despensers] Now, where did you get those?

    Mac McDonald: We made them.

    Ray Kroc: Made them?

    Mac McDonald: Yes, custom-built. The whole kitchen is. Next, this is the finishing station where we put the whole thing together. And...

    [Leads Ray to the end of the line, holding up a wrapped hamburger]

    Mac McDonald: Voila! A fresh, delicious burger from grill to counter in 30 seconds.