Entrepreneurship is not something that the general public can do at all, and most people are just doing something for a business. "Mass Entrepreneurship" merely encourages the masses to find their own way.
1. What is doing business?
Business can be divided into good business and bad business. Those who can get food and clothing or make money are good businesses, and those who lose money are bad businesses. Just like the McDonald brothers started fast food restaurants, after reengineering the drive-thru process, fast food restaurants became a good, profitable business. The two lived happily on the income of fast food restaurants. If there is no accident, the two brothers are only the owners of fast food restaurants. Although, unexpectedly, the two brothers were unwilling to sell the McDonald's brand to Ray Kroc. But it is also the best ending for them, because it is impossible for them to make McDonald's a world brand.
2. Entrepreneurship is to do things with a growth rate;
Ray Kroc acquired the franchise after learning about the business model of McDonald's fast food restaurants. Mortgage the house for a loan, put everything you have to do it. On the verge of bankruptcy, new ways are still being tried, trying to pull the company out of the quagmire. After operating a fast food restaurant with the concept of a real estate company, McDonald's has achieved extremely rapid growth. Entrepreneurs need courage, but they also need to define the business model of the product. The McDonald brothers saw fast food restaurants as their breadwinner business, and Ray Kroc saw fast food restaurants as the starting point for realizing his great dreams. And continue to put it into action, the entrepreneurial spirit needed to start a business. Entrepreneurs without this spirit cannot survive the survival of the fittest in the market.
Here's a synopsis of the movie about "The Great Entrepreneur":
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