Big data is not so omnipotent

Kylee 2022-11-01 06:27:21

In the process of eating melons today, I saw a person from the marketing department of a brand said that when a brand is choosing an image ambassador, big data is only a reference item with a relatively low weight. Do you believe that big data shows that the music influence of new singles released by streaming artists that surpass Jay Chou is greater than that of Jay Chou?

Returning to this drama, any computing model of big data will also be mastered by others. In the initial model, someone will use, resist, cheat, and eventually become a tool that is no longer universal and loses its due. Effect. Therefore, no matter how great a genius is, it is impossible to infer all of a person's future based on his past. Moreover, human beings are inherently unpredictable. Since I was a child, I felt that a plot in American film and television works was very strange. When a person drinks coffee, half sugar, two milks, or drinks some kind of bartender, he will always drink this recipe in his life. Yes, the waiter, the object of a one-night stand, I haven't seen an old friend remember such a thing for many years, and I was moved to tears. I ate braised beef yesterday, and today I have to eat Laotan sauerkraut for a change. Are they not greasy for decades?

It can also be seen from the development of economics that big data is unreliable in predicting human behavior. Since Adam Smith published The Wealth of Nations in 1776, economists have been trying to use data models to predict economic development. Explain that the economic models of the past will not work in the next economic crisis. This is not because of lack of computing power. Now the supercomputers in China and the United States can perfectly simulate the impact of nuclear and missile explosions. In other words, it is the vast majority of people who do not meet the predictions of big data rather than a small number of people who do not meet the predictions of big data. Serac's basic theory doesn't work.

A simpler example, such as sugar, whether in human genes or in big data, liking sugar is in line with most people's predictions, but the reality is that more and more people realize that sugar-sweetened beverages are unhealthy. Choose sugar-free and low-sugar beverages. This trend cannot be predicted by data. You can't peek at my elementary school diary. It is written in my elementary school diary that I am happy to drink a bottle of Coke today. The need for five bottles of Coke, in that sense, everyone is a rebel.

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Parce Domine quotes

  • Caleb Nichols: Sometimes it seems that the world is alright. They put a coat of paint on it. But inside it's rotting to pieces.

  • Charlotte Hale: Robots don't kill people, people kill people.