I want to resist the trailer
after watching "Wanted" coming out of the theater the day before yesterday, and I am very excited. From many perspectives, "Wanted" is my favorite movie genre. But I know that I should have been more excited. The reason why the excitement level was discounted was that many of the surprises that should have been experienced during the viewing process were leaked by the trailer in advance. I know that if I saw those scenes for the first time while watching a feature film, I would find them very amazing. But the scene that should have been surprising, I have seen it countless times in countless versions of trailers. At this time, I almost feel that I am revisiting old movies.
"Red Cliff", which is about to be released in China, has launched several trailers since this time, and the filming is very bad. I really don't know if I want to make such a trailer to attract the audience into the theater or to scare the audience away. Anyway, after watching its trailer, I had a little hope that was completely dispelled. It seems that the domestic industry still doesn't accept the concept of trailers. Most of the time when the trailers are launched, they are still called "film flowers", which sounds a bit like scraps not used in the main film. In contrast, the "trailers" of Hollywood movies and TVs have already been learned, and many good trailers themselves can be regarded as works of art independent of the feature film.
However, something like a trailer is the same as a film review that is not spoiled. It is a dance with shackles, and its function can only be to attract the audience. The rest should belong to the movie itself and should be experienced after the audience enters as much as possible. A really good trailer should have as few spoilers as possible.
However, I don't know if it is getting harder and harder for the audience to be attracted now. The materials used in the recent trailers are getting more and more fierce, and the spoilers are getting more and more fierce. For example, I have watched "Kung Fu Panda", "Fuzzy Detective", and "Wanted" in recent weeks. The movie-watching experience has been severely affected by their trailers.
These three movies happened to have a lot of trailers and leaked clips before they were released. Especially in "Confused Detective", it can be said that almost all the best jokes of the film are exposed in the trailer and leaked footage. Anyway, I can't laugh when I see these jokes when watching the feature film. If you want to see "Confused Detective" sooner now, you can download all the trailers and leaked clips of this movie, and you can basically include the most fun jokes in the feature film after watching it.
In some action movies, it is not a problem to cut a few highlights into the trailer, because such scenes are often the climax of a period of time, and it is not a big deal to expose one or two shots. But in a comedy like "The Confused Detective", most of the jokes in it are one or two lines or one or two pictures in themselves, and a little exposure is a complete exposure. What's the point of watching the feature film like this?
If I were the director, I would require that the second half of the film not be included in the trailer (there are many last 5 minutes of the feature film in the trailer of "Confused Detective"!), nor can it appear in the trailer. Key design "selling points". In fact, many Hollywood movies now seem to shoot some small sections for trailers that are not in the main film. In fact, I think this kind of trailer is the most perfect if it is made well. It can attract audiences without spoiling.
I used to be a madman who downloaded trailers, but now I feel that the flood of trailers has not attracted me to watch the feature film, but has taken away the fun of watching movies that should be completely feature film. So I decided to start now, except that I had to watch the trailer before the feature film was shown in the theater, and try to watch only the earliest version of the trailer for each movie. After all, the trailer robs a lot of movie-watching pleasure, it's not worth it.
Crazy Diamond
http://www.mtime.com/my/wzcjojo/
http://wzcjojo.spaces.live.com/
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