People at the company say he is unrealistic and spends huge sums of money on an unpredictable future. His behavior is different from the mainstream. He never conducts market research, because it is just an excuse to avoid failure, and the truest thoughts in his heart do not need to be proved by a pale questionnaire.
A friend who used to work in the garage together called him an asshole, because instead of acknowledging the efforts of his colleagues, he said that their products were rubbish and almost destroyed Apple.
The daughter dropped out of school to take care of her mother, complaining that he was an irresponsible father.
......
Everything stems from Jobs' insistence on what he has seen and will not compromise. The seemingly courageous behavior made him "the crown of the capital, and the people of Sri Lanka are alone and haggard".
He is forward-thinking, maverick, and perfectionist, as he furiously rants: Artists are ahead of their time, and mediocrities only raise their hands to vote.
Therefore, the board of directors, as he wished, fired him. At that time, he fell into the trough of his life. How could he not have thought of leaving the company he founded in such a way.
Although, a lot of chicken soup tells you: where you fall, you get up from there.
However, it's not that easy. It takes a lot of pressure and courage to fall to the bottom.
When Apple was on the brink of bankruptcy in 1998, the board brought him back. Also a great irony.
After he came back, he still did not change his characteristics of being brave to take risks, being brave to lead but also easy to offend people.
At that time, someone asked him about so many mobile phone brands on the market: Nokia, Sony Ericsson, Samsung...why do you still make mobile phones?
He said, I don't want to make a mobile phone, I want to redefine the mobile phone (the previous mobile phone was not like this, it had buttons).
The redefinition comes from the bravery of Dabao Dali, and it is also a kind of human concern.
On the top of the building, my daughter turned and left angrily. Jobs suddenly stopped her. I want to put five hundred or a thousand pieces of music in your pocket. We are not savages.
"Are you sure?"
"Of course."
Instead of following in the footsteps of his predecessors, blazing new trails and focusing on the future, Jobs fulfilled his promise.
When "Apple" was released globally, thousands of people lined up overnight and waited at the door. I think, it's not necessarily to catch up with fashion trends, but to experience a refined and humanized design, right?
Jobs is admirable, not only for his redefinition of the mobile phone industry, but also for his never-ending fighter spirit.
In 2010, his condition worsened, and he still insisted on completing the ipad despite the surgery and liver replacement.
Never stop, always have a way. It is also a kind of bravery.
Jobs is gone, but it seems to be alive again, when people use "Apple", when they need courage, when they break the bond, when they think...
View more about Steve Jobs reviews
