In history, this important task has always been on the shoulders of director Feng Xiaogang, but this year he applied for a vacation, gave up filming the Lunar New Year chapter, and went to torture history instead. As a result, everyone saw it: History gritted its teeth and did not confess, and Teacher Feng didn't really dare to attack. That's all, but at the end of the year, several blockbusters are going deep, and the obvious side effect is that the audience is dissatisfied. The year is coming to an end, what could be more tiring than watching a movie that is more tiring and tiring than real life? They all wanted to go to the cinema to relax, or to consume the discounted movie tickets for group purchases before they expired, but when they came out, they were all depressed. Well, let's write it all over again on the board: a movie is first and foremost a commodity, and its main function is to entertain the audience.
The function of the New Year's film is more simple, let everyone laugh, let everyone's eyelashes wet, and finally add a happy ending. Left-hand jokes, right-hand warmth, the key is to allow the audience to laugh wildly, but the tears must be well controlled in the warmth part. Tears were only allowed to spin in their eyes, the little breasts of the girls heaved violently in the dark, the men coughed slightly and twisted their butts restlessly. In principle, tears were never allowed to flow! So, after watching the happy ending, they walked out of the movie theater, feeling that they had a full emotional massage, and they went into Christmas, New Year, and Spring Festival shopping in a relaxed way. , temporarily forgetting that he has been standing on one foot for 36 hours.
Based on the above analysis, the Thai 囧 of "People Are On the Road 2" is likely to become the biggest dark horse of Chinese films this year.
Director, screenwriter and starring Xu Zheng (don't Baidu, it's the pig in "Bright Spring Pig Bajie") strictly implements the industrial process of the New Year's film, everything that should be there:
there are jokes---Wang Baoqiang (Don't Baidu , is the second-forced sunshine youth played by 2) in "Soldier Assault", and confronted the elite pretending youth played by Xu Zheng. Behind the two, there is Huang Bo, who has been focusing on bad luck for 30 years, chasing and killing them all the way.
There is warmth---Whether it is the warmth of Tao Hong and Xu Zheng's husband and wife, or the warmth of Wang Baoqiang's mother and son, all of which make the cinema instantly quiet, and the audience temporarily stopped filling their mouths with popcorn, but took a serious breath. Try to blink.
There's a sex scene - you won't believe what's going on in front of you! There is really a sex scene, and it is extremely rotten! And hilarious! The incident happened in the 25th to 30th minutes, and the abdominal muscles of the audience were about to break.
There are big scenes---I heard that this film has a total investment of 20 million yuan. Although it is a film with Diaosi-level investment, Xu Zheng still arranged big scenes such as car chases and gang confrontations. However, the total number of chasing cars should not exceed 100,000.
There are diaosi counterattacks---very important! Is there anything more exhilarating in this world than a young diaosi finally getting his wish? Thanks to Fan Bingbing and Fan Ye, the goddess she plays is very convincing, and it is estimated that she will not get much pay, but it adds a lot to the ending.
Xu Zheng, Huang Bo, Xu Zheng, Huang Bo, what do you think of? "Crazy Stone". Some people will definitely ask, how does "Human on the Road 2" compare to "Crazy Stone"? Frankly, it's still a little bit worse. "Crazy Stone" is not a New Year's film, but a pure comedy. For the first time Xu Zheng himself was a director and filming a New Year's film, it was impossible to make a hilarious comedy from beginning to end. Xu Zheng himself is a screenwriter, so naturally he couldn't help showing off the skills he learned in the playbook. For example, at the beginning, two clues are explained at the same time, and for example, the lines are all written as subtexts, and there is no "don't you know? It's like this... blah blah blah blah". Therefore, it seems that the story is round and the shooting is smooth, but there are always some small flaws. It makes people feel that Xu Zheng is not unlucky enough, and the degree of unlucky is not increasing gradually, and the stimulation is not enough. At the same time, the laughter needs to be more and more intensive, we can totally afford it. In the end, the joke is basically pure performance, there is not a single Internet joke, and there is no possibility of popular lines that people can recite. It is a bit out of the crowd, and the crowd always needs some jokes.
In any case, the first real New Year's film finally appeared at the end of the year. The investment of 20 million is estimated to be over 100 million at the box office, and it is not difficult to make it over 200 million. The audience is really holding back too much, and it was a omen that the box office surge of "The Fantasy Drift of Young Pi" was forced to go against the trend. At this point in time, making the audience laugh is king.
Finally, I know that many people will say that I help people with marketing and tout them with money. I can responsibly say that this analysis is entirely correct. In this story, Xu Zheng took a hard time out of the 20 million production fee to give me a sum of money and asked me to help him with marketing. If the box office is a big hit, he promises me to have dinner with Fan Bingbing. I have a second version of this story. In this version, I don't know Xu Zheng at all, I just wanted to write this because I liked the movie after watching the movie, to commemorate my friends who bought tickets by themselves after watching "Crazy Stone". It was sent to passersby on the street to support Ning Hao's feat. Which of the two stories do you prefer to believe?
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