What's going on with the Three Flowers Gathering? Self-defeating and difficult to achieve greatness!

Elda 2022-01-28 08:28:32

Before talking about the movie, I have to say that the marketing of "Tai Chi" is really good, from the first poster mechanical Tai Chi pattern shouting "Steampunk" to the "Watch Tai Chi, don't be too anxious" series of character posters, similar to Fan Object's copywriting, With colorful and bright pictures, it will definitely attract a lot of attention; the multiple versions of the trailers released later have their own highlights, first-class rhythm, first-class promotional copywriting, and first-class soundtrack; two days before the release, the original soundtrack of the movie was released, with the name "Lincoln Park" in China. And the hype of hardcore rap is really a gimmick.

As an advertising man who used to be creative for a living, I am very happy to see a movie being promoted so seriously and with so many tricks. A picky friend of mine who is engaged in Internet marketing also appreciates this, so much that when When I went to the filming party in high spirits this afternoon, he made a special call to express his envy.

However, it all came to an abrupt end after watching the movie.


The biggest disappointment is naturally that the expectations brought by the marketing do not match the actual feeling of the film. My expectation is to see a "pioneering film that presents an ancient proposition such as Tai Chi martial arts in a modern and anti-traditional form", I think this is probably also The original intention of the film, however, what I saw was only a mediocre film that simply packaged and even drowned Tai Chi with various modern elements. The whole movie is filled with all kinds of well-designed additional elements, silent film effects, comic sense, game sense, rap music, font design, these so-called "modern sense" elements that are ingenious but chaotically suspended on the surface of the film after all. It's hard to hide the mediocre nature of the film itself.

The storyline is old-fashioned, with so many characters, nothing new. You can imagine how old-fashioned the theme of "From Idiot to Master" is. I didn't expect that there was nothing new in the design of bridges and characters. The idiot is no more than Guo Jing, the leader is no more than Huang Laoxie, and the leader's daughter is naturally More clever than Huang Rong. The most hateful thing is that I don't know if Huayi is showing off its many artists, and it has also brought in a lot of celebrity cameos. , even added the second son "Chen Sicheng" and the third son (a world champion of martial arts competition), do you think this is the end? There is actually a second daughter-in-law "Xiong Naijin"! This Nima is enough to make an ethical drama!

The pace of the film is slow, and the editing and movement scheduling has no style at all. At this point, we must compare "The One Man" and "Let the Bullets Fly". The former has the same problem as "Tai Chi", which is that the rhythm of the film does not match the theme. Using the rhythm of Korean dramas to make a hot-blooded film, the viewers are extremely depressed, but In terms of images, "Personal Man" still has its own personal style to speak of. If "Tai Chi" were to remove those bells and whistles and just talk about the camera, it would be extremely boring and no fart. A positive example of this is, of course, "Let the Bullets Fly," a well-regarded film with a strong Jiang Wen imprint in its temperament, which is the foundation of style films. All pompous stylistic concepts are paper tigers.


I'm afraid it's unfair to just complain, but in addition to the overall mediocrity, the film is also full of laughs. Angelababy was born handsome and played tai chi, and it looks good, and it seems that people are willing to be beaten by her; the strange guy Yuan Xiaochao's background turned out to be the 2008 Olympic martial arts champion, and playing this stunned idiot is a true character; although he complains about adding roles to stars , but the appearance of Liang Xiaolong, Yingda, Feng Cuifan, Xiong Xinxin and others is really surprising.

Finally, let's spit it out, the design of the upper and lower episodes is really a chicken thief! Feng Shaofeng only showed one side at the end, and Wu Yanzu was waiting in 2 miles!

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