But even as smart as I didn't expect, Disney's own studio has the momentum far surpassing the top students pixar.
From the picturesque scenery of Rapunzel to the tears of Invincible Destruction King, Disney Animation Studio seems to have injected a lot of fresh things and adjusted the previously slightly pedantic market strategy and production model.
Then after several years of testing the waters, we got the most outstanding animated film in recent years-Frozen.
To be honest, I have only paid attention to Frozen in the last half month. The cause should be the same as that of many people. It is the theme song in 25 languages. I have to add a sentence about the strength of disney’s localization. Back then, the Lion King and Tarzan only localized the theme song. Of course, it’s also very good, but there are many opera-like fragments interspersed in the ice and snow this time. , They are all localized! And it's not against it in the slightest! What's even more bunkers is that this is only the version in mainland China, and other countries will have their own language versions, and I believe that the level of localization will not be lower than that in China! This is also one of the reasons why Disney can be liked by everyone on a global scale.
This is my first impression of the ice theme song. Then came the impact of animation technology. The fact that 3D animation is really familiar to everyone is actually the credit of Disney. Of course, it is not that Disney is the first to produce 3D animation, but Disney is the first to commercialize 3D animation and achieve success. That is Toy Story. After that, Disney entered a long-term state of taking its roots and was eaten up by the rising star DreamWorks. The 3D animation department had to rely on pixar to support it. There were even rumors that pixar could not stand the decaying Disney to split up. Waking up in the sluggish traditional animation market. However, even the disney, who is on his own, has accumulated a lot of technology in the competition with DreamWorks. The cumulative result is the Rapunzel who has been planning for 10 years. As a pseudo-industry, I have a deep and perceptual understanding of the feeling that "every second shot can be taken as a desktop" when I see the picture of long hair, and then I see the logo of long hair..." After "long hair", I ate more than ten or twenty catties...this hair is too bunkers! How can it be so natural! You should know that one of the difficulties in 3d animation production is the animation effect of the soft body, and the soft body can generally refer to all soft objects, including hair, cloth, and skin. The extreme of the soft body is liquid, but because of the production of liquid The difficulty is more exaggerated, so it's not counted in Rou's body for the time being. To talk about the natural beauty of soft body animation production, one is the need for a lot of animation debugging work, and the second is the high requirements for animation production software and hardware. The real texture of the rendering of the hair in the long hair can only make me think that Disney must have produced a new set of soft body engine to have this effect. Roughly speaking, it is probably a small-scale industry innovation. From this point alone, Disney has already revealed his fangs in 3d animation production (laughs).
Speaking of ice and snow again, the same, just from the more than 3 minutes of the theme song, I have the feeling of "every second shot can be taken as a desktop", and when I actually sit in the theater and watch the drama , All kinds of conspicuous 3D animation production techniques are simply dizzying. With soft body animations, wind and snow animations, fluid animations, and light sources of various transparent materials of different nature, Disney is simply saying: Look at our gap, and then kneel down. Of course, if you don’t know about 3d animation production, you will just feel full of eyes when you see this, "Fuck this cool, fuck that cool, cool, cool, cool, cool, cool, cool, full of eyes." ". But if you are a person in the animation industry, especially 3D animation production, you will only have the idea "I want to make such a cool movie too!" And this idea starts from the 5th minute when I enter the theater and sits down until the end. The end of the easter egg, never stopped. It’s just that I’m probably not brave enough to realize it...
If you think Disney animation is just cool on this kind of hardware, it’s so sweet! I’m going to say that Disney really has it. Deep accumulation, strong heinous strength: character animation and storytelling. Well, my expression may be a bit confusing, but the character animation here and the 3d animation mentioned before are two different directions... If you want to say, the 3d animation I said can include all animations in a broad sense, but is biased towards performance. The activity of all inanimate objects. For example, when it snows, the clothes flutter like this. Most of these activities will follow the laws of physics and will not be so complicated if there is technology. In contrast, the character animation part refers to the action performance of all living things, including expressions. Because the animation will have some exaggerated movements, and even these movements will violate the laws of physics to some extent, and to be vivid, the animation of simple objects will be much more complicated, just like fluids that are separated from the soft body because the calculations are too complicated. The animations are listed separately, and the animations of the characters are therefore listed separately from the animation production.
The personality of the characters in 3d animation is mostly expressed by the actions and expressions of the characters. This part of Disney has always been a strong point. If you want to say, all the details in the film can be seen from all the childlike actions of children anna and elsa (sing "open the door" to the keyhole) or the activities of inhuman creatures such as sven and olaf: flexible and vivid . I can only say that my expressive skills are too limited to tell what is special about them or how Disney applies deep 2d animation experience to the activities of these characters, but as long as I have seen ice and snow, I can feel it in every detail. The effort of animators.
As for the storyboard, taking it alone may not be very effective. But there is a scene in the film that really hangs my heart and even suffocates. There is no interaction between characters in this shot, and even the background and scenery are very blurry. It is just a panning perspective in the air, pulling away from the heroine who is struggling in the ice and snow, panning, panning all the time, panning quickly, Howled in the wind mixed with this ice and snow. It may only take 4 or 5 seconds for the male protagonist to appear on the other end of the ice and snow running towards the female protagonist. But it is such a simple shot that firmly holds the will of all the audience in these few seconds. No one knows that the distance between the male lead and the female lead can be so long, although only a few seconds of footage. Everyone's sights were fixed on the screen by the panning lens, just hoping to see the running male lead in the next moment, but didn't even realize that he couldn't bear this mere few seconds. Until the last blurry figure, I leaned forward unconsciously and slammed against the back of the conference chair, relaxed my fingers that I didn't know when they were twisted together, and quietly let out a sigh of relief. And what makes me feel so is just a shot.
Of course, there are many excellent shots in the film, and even the theme song clips with more than 3 points are extremely exciting. With the singing of elsa along the way, to the self-liberation sought in the end, the camera moves from far to near, from slow to fast, using snow and snowflakes as a means of cutting the mirror, and the process of raising the ice castle and the process of self-liberation of elas Echoing each other, coupled with elsa's fierce and sassy dance moves, there was almost no peeing in the whole process. The image of a charming ice queen jumped out, allowing the audience not only to see the construction of the ice castle, but also the unrestrained and charming side of elsa.
Finally, praise the music. This time let it go is familiar, but it is really exciting during the viewing process. And other operatic clips are also very good, especially those young anna sang "Do you want to make a snowman" at the beginning. From the joy at the beginning to the loneliness and then the helpless acceptance at the back, I didn’t feel contrived at all. The plot is complete, and by the way, people have compassion for anna and elsa. But music should be regarded as a piece that Disney has accumulated a lot.
As for the plot... well, although this time Disney also showed the cunning and ruthlessness of the nobles, there was even a twist in the plot that was not a thread to the end, but in the end it was still a bit preaching... but in the end, what sister Lily What... It can only be said that the domestic market has been damaged by rot girls and otaku...
Anyway~ Frozen is not one of the best-looking 3D animations in recent years, it is worth brushing and brushing again~
(Tucao Next, at the moment when Elsa took off the crown and spread her hair, why did I think of blue dye~23333
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