Lost in the Commodity Society

Teagan 2022-01-09 08:02:28

The perfect four-person family moved into a seemingly peaceful suburban house. The head of the family, Steve, was joking with his family in the windy car. Let's do some destruction in this town. . Although there is a little black humor, the beginning is really a bit boring. I thought it was probably like "desperate housewives" or "single poisonous mothers" weeds, etc., in calm, undercurrents, although I like this small town parent’s short and secretive model, I have to consider many of the same types. The aesthetic fatigue caused by the film.
But I really like David Duchovny, whether it is X-files or Californian, although he is a well-known sex addict, he is reckless and uncontrollable, but still feels like it, that kind of depression but makes amazing moves from time to time Uncle, who looks like a lion who has lost power, but has to make people expect and even guard against his potential.
The tension of the drama lies in contradictions. Of course, I almost ignored their deliberate smiles when they greeted new neighbors, or the male host fell asleep alone, or deliberately showed affection in front of everyone, or showed off their shiny "toys" vigorously. It was just a bit strange. For the so-called contact information. Conspiracy theorists like me only think of serious crimes such as murder and arson, serial fraud, etc. Who told me to watch too many crime dramas, the taste is really good. But there is no way. The husband and wife are obviously at odds. The daughter has a daddy issue, and the son is indifferent and silent. The family is obviously waiting for the volcano to erupt.
Unexpectedly, the "perfect" family is nothing more than a sales group. However, in the envy of everyone, they are no different from other wealthy homes with high tastes. If there is any difference, they are probably not affected by the economic crisis in the slightest.
In the commodity society, everyone is a business, whether it is playing golf together, chatting gossip, nail care and hair care, or bringing gifts to the door to visit the dumping style.
After waiting for a month, the person in charge came to summarize the sales situation. The novice daddy was ignorant and naturally bottomed out. The leader mistress became anxious and wanted to talk to his subordinates about the sales experience. "When you want, you can be charming and charming." As the person in charge said, he is not a good seller yet. What he doesn't understand is that what he sells now is not a product, but a way of life. manner.
Steve is probably a natural talent. With a little touch, it is like a godly help. Sales have soared, so that the person in charge also intends to reuse and promote him, and even use Audi R8 as a reward. The scene of a young heroic male pig's feet driving R7). I also mentioned the idol family, icon, which has a mythical status in that industry, and you can adjust the focus or preference of the factory's production based on your own feedback. For the workaholic hostess, that is a long-awaited thing. They are still doing a good job as a sales team.
Compared with the glamour of this house, the neighbor next door has to be said to be pathetic. The hostess has a low-confidence voice and only desperately hints at herself, "I am an excellent salesman, and I have been working hard to climb the ladder of success." Showed a reluctant smile, completely unconvincing, and forced the lazy husband to go with him. For the so-called things you want, you must concentrate your thoughts before going to bed, so whether your husband is horny or not, you need to pat. The male owner can only succumb to a weak and persistent wife, who has a poor career and encounters a middle-aged crisis. Golf clubs, lawn mowers, outdoor sports equipment, elegant clothing and accessories. Hearing the light-hearted newcomer say, "Whoever dies with more toys in his hands is the winner." So he tried his best to stay in the red convertible. That beautiful day was naturally ruined by the shiny new toy.
In fact, there is nothing wrong with using consumer psychology, and there is nothing wrong with commodity production. Everything is not the fault of the tool, the question is what to do. Haruki Murakami has repeatedly said in his works, “In a capital society, waste is the greatest virtue.” Productivity continues to increase, costs continue to fall, and products become more and more comfortable. Is this so-called social progress? Not only the earth is calling for help, but also the human heart. Many people are now emphasizing environmental protection and a minimalist life. If material can't bring happiness, then why not try to reduce material desire.
Many years ago, Zheng Jun once sang a song "Commodity Society", using freedom to exchange what vanity desires, chasing desire in a merciless society, crazier and crazier.
As time and space change, the laws of the commodity society remain unchanged. As a result, the assembly line of the factory is busier, young workers can hardly see the daylight, and the fashion in the wealthy district is changing faster and faster, ignoring the struggles and needs of family members and the feelings of those around them.
After watching the movie, I had to praise it, but even more despised the so-called "commercial movies" (not named) with awkwardly inserted ads. Some even felt that last year’s Oscar nominated film "In the Clouds" was also compared. It seems too simple and immature.
The reason why this movie is so admired is not only that its naked irony of business suits my appetite for anti-consumerism, but also that the human dilemma in it fascinates me. Middle-aged failed men, single off-season women, girls who are obsessed with older men, boys who conceal their sexuality, in the final analysis, no matter how successful they are, they cannot stop them from getting tired of the so-called career, including the heroine, Demi Moore The workaholic played. There is no way to solve the dilemma, for the livelihood, for the desire for luxury goods, and the thirst for achievement. Probably only left, the seemingly most useless languid man, who has no professional ethics to confide the truth, can be true to his heart. Leaving and returning, for the partner he fell in love with, really worthy of envy, no matter how good the age is, it is not as good as someone loves each other. The young girl has envy, jealousy and hatred in her eyes. She is just a toy for others' midlife crisis. , Or a prop that is used to cheating.
There is a digression about children. I have read a film review of "The Children Are Good". I am looking forward to the movie because of its wonderfulness. Of course, I can only wait for Internet resources because of the limited money and remote location. Although, the children in the movie are always "not good", this is very realistic, such as the Californian daughter who was broken by the parents' drama, such as too many children who need to see a psychologist. Not all parents will cherish and care for those angels who fell to the ground, but since they are born, they always want to live well by themselves.

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Extended Reading

The Joneses quotes

  • Steve Jones: I want you to come join me in the real world.

    Kate Jones: This is my real world.

  • Kate Jones: My guess is they sleep in separate bedrooms.

    Steve Jones: Yeah, I know how that feels.