A documentary that exceeds expectations and good-looking is like watching a deduction process of a scam from the perspective of God. The children of the rich family who are excited by the dazzling marketing and the Internet celebrities who are chasing hot spots are completely kept in the dark until the epic embarrassment. . The concert never happened. In my dream, the perfect vacation with the shadows of the coconut trees, the water and the clear sands became a nightmare with no food, no accommodation, and no escape.
It has to be said that this is a classic case of marketing. Billy knows this well and spent a lot of money to create a flashy dreamland, successfully brainwashing investors, employees, suppliers, celebrities, Internet celebrities and wealthy children. The coolest music festival in the world, with the top models, the best bands, and an unimaginable luxury experience. This dream is transmitted through propaganda films, KOLs, social media campaigns, celebrity platforms, etc., word-of-mouth fermentation, viral spread, no one will question its feasibility, even when there is a picture of the truth of the questioning voice, it is also No one really believes. The parable of "the emperor's new clothes" no longer applies in today's world, because even if he shouts hoarsely, "the emperor wears nothing", he will be drowned in the buzzing internet noise. As a result, the bubble was blown bigger and bigger until it inevitably burst, becoming a joke that can rank high in the history of the music festival.
I admire Billy's mentality, even in the most difficult times, he can still keep smiling, the kind of honest smile that makes people feel trustworthy, without a trace of panic. This is the temperament of a leader, because the more desperate, the more people need a firm leader. But this "leader" did not take them out of Egypt, but led everyone step by step into a place where they were never recovered: the music festival failed to happen, the money invested in the early stage was wiped out, the supplier signed a huge debt, and the team Being tortured and almost collapsed... I don't know what Billy thinks, I sweated him when I watched the film, and the closer the music festival day is, the more nervous I become. But Billy, it seemed that when everyone realized that he was being deceived, he was still calm and kept smiling. He did not admit his mistakes, did not panic, and did not feel guilty. I thought of a certain businessman surnamed Jia in China, but there must be many such people, but their bubbles have not yet been blown.
People need stories to believe in stories, easy to be moved by stories, deceived by stories, and lead by the nose by the old hands of storytelling. Tell a wonderful story. This is the ability of leadership, sales, and writing, but it is also the ability to deceive the kidnappers.
This scam directed by Billy is by no means unprecedented, and there must be some successors. However, this process can be recorded and presented in a film, so that people can see, be entertained by it, and be amazed by it, and can learn some enlightenment and lessons from it. , Which makes sense.
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