What do we see through phenomenal works?

"Descendants of the Sun" is indeed a successful attempt as a romantic drama, but the producer is too ambitious and insists on turning it into a cool recruitment advertisement, which really reduces my evaluation of this drama. The reason for lowering the evaluation is not because it sells the main theme of dog meat with the sheep's head of a romantic drama, but because the dog meat is really not sincere enough. The last four episodes are not so much a breakthrough in the model of "the prince and princess live a happy life from now on". They sat on the kang with the audience with sincerity and chatted about the parents' short-lived nibbling, pulling handsome men and beauties off the altar to let everyone understand that life is not only Poetry and the distance are more of cowardice. It is better to say that the screenwriter is under pressure from sponsors to be a soft broadcaster all his life. When it came time to lose money for glass, I used oil from my head and feet to run away from my younger generation who gave birth to a child; my man fell down the slope in a wheelchair, and if he didn’t feel bad for others, he had to spend money to pay for the car; She used the last business card herself, and she was very reluctant to ask him if there was a lockbox on the helicopter; her boyfriend was promoted to major, and her first reaction was whether the salary would also increase? All this made people feel really cute ). Art is to compromise with money, but the problem is to kneel with grace. If you look at Li Bai back then, his articles on kneeling and licking can be handed down to the world, and when you look at Haydn Mozart and others, even if he is a nobility's little white face, he can still write his tunes well. And what about the show? In order to promote online banking, the female protagonist pays rent remotely and takes money from overseas, and the male protagonist has to take his mobile phone to Subway to order hot dogs that require a lot of money; in order to promote iwatch analogs, the male and female protagonists are very cold. Tiandi went fishing in the suburbs; in order to promote Ctrip analogues, the two also discussed travel without a destination while camping (madam, you start looking at the hotel without even saying where you are going, is this really good? ?), the second female has to go to a place no one knows and lock up in a hotel room to quarrel (do you still have the strength to have the mood to quarrel after such a toss?), it is really confusing to see the monk Zhang Er. . As the saying goes, if there's a gun hanging on the wall at the beginning of a movie, it's bound to go off at the end of the movie. To put it bluntly, the bridge is for the narration of the plot, and no redundant writing is a qualified story. Writer Kim, do you have any other intentions besides advertising for throwing so many meaningless memes in the last few episodes? I didn't see it anyway. As for why Dr. Biao was in a wheelchair, and whether Sergeant Cui's family plan was successful or not, such stalks that could deepen the theme and make the supporting characters plump were not mentioned at the end. Such a beautiful character is blinded in vain. Countdown to two episodes, even more The special chapters are not as good, the probability of coming back from the dead is as high as the probability of being injured by not swinging a shovel in the army, but you actually did it, screenwriter! Where on earth was it caught by the door to write such a bloody bridge! Is this a joke? If nothing else, first explain to me how the gunshot wounds of the first man and the second man are treated? How did North Korean special forces get to where South Korea is secretly fighting? The military secrets have been leaked like this, and the heroine has to sign a non-disclosure agreement? If I only watched the first 12 episodes, I would give at least 4 stars, but unfortunately it has an unsatisfactory tail, and giving it 3 stars feels cheap.

To be fair, the planning and operation of this show is a very successful business model. From the selection of actors, to the planning of the script (excluding the last four episodes), to the commercial cooperation with China, this drama can be said to have made a lot of money, won a lot of applause, and also by the way in overseas markets. It has raised the national prestige of the Republic of Korea. It is estimated that the big boys in South Korea should walk with their heads held high. We have all been pigeons to maintain peace! As a Chinese audience, I can't help but compare this drama with the main theme works in my country. In recent years, I have been concentrating on Japanese dramas, Japanese movies and Japanese variety shows, and I don't know the current situation of domestic TV and film works, but from my intuitive feeling, Chinese TV dramas are getting more and more ugly. He seemed to be full of emotion, but in fact he had no idea what he was talking about. The lines written by the screenwriters are not like what normal people can say. Anyway, I can't say such long-winded words in my daily life. It's not because I've grown up and my vision has become higher, but because Chinese screenwriters, actors, and directors are becoming more and more careless. In such a huge Chinese market, you can count the money to the point of being soft no matter how foolish you are. Who is serious about doing things! But literary and art workers, this is not the Qing Dynasty, which was closed to the country. Although the cake belongs to your family, the neighbors all over the world can get a share of the cake. Speaking of the main theme works, China is not without excellent works. At least I liked "Red Cross Team" to death when I was a child, and almost decided to become a military doctor. After more than ten years, I can still hum the melody of "Meeting is a Song". This is a very successful main theme work, whether it is to promote the military might of our army or the greatness of doctors, it has played an excellent social effect. This is called a PR success story. But why after more than ten years, the neighbors next door are advancing by leaps and bounds, but we have been standing still or even retreating? I'm not in the literary and art circles, and I don't know or understand many things, but I sincerely hope that there will be more conscience dramas in China, so that I can give foreign students Amway Chinese some "study materials" that I can handle.

In modern society, it is no longer an era of winning or losing with real swords and real guns. Everyone understands that soft power is the real battlefield. Cultural export is not only done by the United States, but also by Japan and South Korea. On the one hand, when we complained about the people's harassment and harassment, have we ever thought about why our own things are not welcome? Are we lacking in real skills? No shortage! What we lack is a sincerity, a sincerity that wants to let everyone know what we can do. We also lack vision. When we are jealous of other people's gems, we can't see our own gems. Hey, this kind of thing is already a commonplace, so I won't say it any more.

The show has clearly become a phenomenal classic. There must have been countless non-brain fans who have praised the show from all angles. But what I'm most interested in is its business model. I don't have the money to make a blockbuster, so I asked a Chinese businessman to help. It was originally a win-win solution, but unfortunately, the Chinese decision-makers' brains were too hilarious. Let’s not talk about letting a lot of money go to this drama and become a member of iQiyi’s brains. In the end, I can’t see the abridged version, and I use my milk to ps all kinds of low-level advertisements in the camera, let’s just say love Qiyi's bad user experience, I guess it should be the second last and no one can do the last one. This is definitely a negative teaching material that can go down in history. iQIYI's biggest decision-making mistake was its positioning of the show "Descendants of the Sun." This drama should be a stepping stone, attracting people who don't know the truth to follow suit and become members, and then retain this group of customers with considerate services and abundant resources. However, what iQIYI does now is to regard "Descendants of the Sun" as a once-in-a-century fat, a group of hungry ghosts who have had one meal but not the next, no matter how they finish this vote, they will pave the way for the next one. This kind of waste of brain cells, first eat the piece of meat in front of you. This short-sightedness is really ridiculous. As a video site under Baidu, the iQIYI's own advertisements linked from Baidu on the ipad web version are always unknown. The point is that I have never found the link to the main drama. I specially downloaded the iQiyi app and the result is just as bad. The user experience has not collapsed because of this. I can only say that the Chinese people are too kind. Considering that I have always been able to see the non-censored version of resources from foreign websites for the first time, iQiyi didn't get a penny from me and I despised it from the bottom of my heart. It's pitiful to think about. Of course, people who are rich and powerful will definitely not take my contempt in their eyes, but to be honest, with such a petty pattern, when the mountain flowers are bright, there will be days when the pear blossoms cry and rain. Don't be too happy, in the future thing, no one can tell.

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