After watching "Surveillance Capitalism"

Verda 2022-06-08 13:46:37

A pretty good documentary. Get to the bottom of the dark side of contemporary Internet technology companies to the public and hit the core: these high-tech companies make users obsessed with their apps, treat users' attention as a commodity, and sell it to advertisers, which is an important source of income for companies. To capture more benefits, companies need to continuously increase the attention level of users, which will manipulate them and make them addicted. The way to make it addictive is to use algorithms to build models that keep pushing users toward what they are interested in. However, the algorithm has its own logic, which is not all in the hands of the developer. In this constant push, extreme views quietly appear in the information flow because the algorithm finds that extreme views can attract people's attention. As the user's clicks increase, extreme views gradually occupy the user's entire field of vision, making him think that he is correct, but as everyone knows, this self-righteous view has divided the world. Or rather, the algorithms and platforms that control the flow of information, driven by economic interests, are already dividing the world.
I grew up in the Internet generation, and the Internet has occupied a considerable part of my childhood, adolescence, and youth today. Here I am rejoicing, frustrated, and growing. We also deeply realize that the good times are already phantoms, and we have to coexist with them. How to grasp ourselves in the huge tide of information is a topic that must be considered in today's generation.

View more about The Social Dilemma reviews

Extended Reading
  • Letha 2022-04-23 07:03:01

    too poor. Edited and visually very typical Netflix documentary, made into Black Mirror. Given that Black Mirror has already hit the streets, the effect of the documentary can be imagined, not to mention that it uses this presentation method over and over to talk about issues that have long been criticized by scholars, think tanks, and the media, even to the point of being a bit quirky. , doesn't give me any inspiration. This is not to say that problems such as algorithm control, social network addiction, and digital footprint do not need criticism, but now, what is needed is more enlightening criticism, how to solve the fundamental contradiction between technology ethics and business value, and if it cannot be solved, what are the The buffer means, if there must be a tradeoff, where is the acceptable boundary. These issues have not been fully discussed. Cool visuals and slogan-style interview clips can bring a temporary impact. The audience will still fall into the realities that the film "criticizes" the next day, so Netflix actually created the A new type of documentary: the (softened) popcorn documentary.

  • Clemens 2022-03-28 09:01:06

    What products do not cater to the public psychology and take advantage of human weaknesses? With that said, don't do narrative products. Ordinary people's life is originally mediocre, accompanied by a real lover, who would like to like the Internet celebrity on the Internet? The information on the Internet is always mixed, you have to believe in conspiracy theories, rely on social software?

The Social Dilemma quotes

  • Self - Founding Father of Virtual Reality: It's the critics who are the true optimists.

  • Tristan Harris - Google, Former Design Ethicist: If you're not paying for the product, then you are the product.