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Paige 2021-11-23 08:01:12
Merchants prioritize profitability
On social platforms, I saw an up master who had been following recommending this movie. Out of admiration for the up master’s cognitive and executive abilities, I immediately looked for it and watched it. It turns out that I am not worthy of it. The reason for the recommendation of this up host...
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Alanis 2022-04-20 09:01:41
Which came first, the chicken or the egg? After reading the history of McDonald's expansion, you will understand! I feel like I've missed out on billions.
Which came first, the chicken or the egg?
We are not talking about biology, not philosophy, but a simple business law.
When milkshake blender salesman Ray Kroc instilled this chicken-and-egg philosophy with restaurant owners countless times in order to sell his blender, no one cared.
What these...
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Tremaine 2021-11-23 08:01:12
The story of McDonald’s entrepreneurs, in fact, everyone who has worked in the service industry/sales industry knows that cost considerations and the importance of the company system, brand management must be clear and impressive, and the decision-making process will be too soft and dead-headed. After a huge failure, the ultimate goal of the company is to obtain the most profit, so that it can continue manufacturing, not only making money, but also producing food for the benefit of the people. It is quite a bit of experience in the service industry, so I add another star.
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Ray Kroc: I was by your restaurant today too.
Jerry Cullen: And, what about it?
Ray Kroc: What about it? You got corn on the cob, you got fried chicken.
Jerry Cullen: People love fried chicken.
Ray Kroc: Do they? Well let them go somewhere where they serve fried chicken and your kitchen is filthy, like what the hell is the matter with you guys?
Jerry Cullen: Look, Ray, I don't know about you, but I'm retired.
Jack Horford: You said this would be a good place to park our money. It's an investment.
Jerry Cullen: If I wanted a job, I would have applied for a cook position.
Ray Kroc: You couldn't get a job as a cook at one of my restaurants.
[Ray angrily throws the burger at Jerry and storms off]
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Ray Kroc: [during the end credits] Nobody had eight multi-mixers in one business. So I went out there. And I was amazed! They were serving hamburgers for fifteen cents. French fries for ten cents and milkshakes for twenty cents. And basically that was the menu, and I said, that's for me. Now I have ultimatums, you know. Except that I'd like to be able to say that. I bought the agreement back from them for two million, seven hundred thousand dollars. I got the name, the golden arches, basically it was a matter of me working longer and harder than anybody else. I'll take every resource that I have and I'll put it in and I'll go for broke if I believe in it. The only thing I could do besides play the piano, was to talk. What happened to my talk? It's not dog eat dog out there in that competitive world, it's more like rat eat rat.
