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Title card: SB-63 passed the State Legislature. But Governor Schwarzenegger then vetoed it.
Eric Schlosser: These companies fight, tooth and nail, against labeling. The fast food industry fought against giving you the calorie information. They fought against telling you if there is trans-fat in your food. The meat packing idustry for years prevented country-of-origin labeling. They fought not to label genetically modified foods; and now 70% of processed food in the supermarket has some genetically modified ingredient.
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Eric Schlosser: These companies have legions of attorneys. And they may sue, even if they know they can't win, just to send a message.
Eric Schlosser
Extended Reading